Privacy policy

Last updated: August 14, 2026

Control The Center operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience, community design voting polls, and giveaways (the "Services"). Control The Center is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, make a purchase, participate in community polls or giveaways, or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

PERSONAL INFORMATION WE COLLECT OR PROCESS

When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified, so that it cannot identify or be reasonably linked to you. We may collect or process the following categories of personal information, including inferences drawn from this personal information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:

• Contact details including your name, address, billing address, shipping address, phone number, and email address.
• Community Poll, Contest & Sweepstakes details including your design voting preferences, contest entry timestamps, pre-order price lock eligibility, and optional Chess.com usernames. When an optional Chess.com handle is provided, we retrieve publicly available profile information (such as your public Blitz/Rapid rating and avatar) from the Chess.com public API solely to verify skill-contest eligibility and tournament brackets.
• Financial information including credit card, debit card, and financial account numbers, payment card information, financial account information, transaction details, form of payment, payment confirmation and other payment details.
• Account information including your username, password, security questions, preferences and settings.
• Transaction information including the items you view, put in your cart, add to your wishlist, or purchase, return, exchange or cancel, past transactions, and verified buyer status (used to assign 5x VIP voting weight).
• Communications with us including the information you include in communications with us, for example, when sending a customer support inquiry.
• Device information including information about your device, browser, or network connection, your IP address (used for rate-limiting and anti-fraud voting verification), and other unique identifiers.
• Usage information including information regarding your interaction with the Services, including how and when you interact with or navigate the Services.

PERSONAL INFORMATION SOURCES

We may collect personal information from the following sources:

• Directly from you including when you create an account, visit or use the Services, submit a vote or contest entry, communicate with us, or otherwise provide us with your personal information;
• Automatically through the Services including from your device when you use our products or services or visit our websites, and through the use of cookies and similar technologies;
• From third-party public APIs including public gaming data (such as Chess.com public ratings) when you voluntarily submit your username;
• From our service providers including when we engage them to enable certain technology and when they collect or process your personal information on our behalf;
• From our partners or other third parties.

HOW WE USE YOUR PERSONAL INFORMATION

Depending on how you interact with us or which of the Services you use, we may use personal information for the following purposes:

• Provide, Tailor, and Improve the Services. We use your personal information to provide you with the Services, including to perform our contract with you, process payments, fulfill orders, remember preferences, send account notifications, process transactions, facilitate returns, enable product reviews, and create a customized shopping experience.
• Administer Contests, Sweepstakes & Design Polls. We use your personal information to record community votes, calculate product drop rankings, lock in early-backer discounts (e.g. 32% OFF), verify contest eligibility, conduct random prize drawings, notify giveaway winners, award free shirts, and invite participants to community tournaments.
• Marketing and Advertising. We use your personal information for marketing and promotional purposes, such as to send promotional communications by email (when you opt in) regarding new apparel drops, tournament updates, and club news. You may opt out at any time.
• Security and Fraud Prevention. We use your personal information to authenticate accounts, provide a secure checkout, prevent duplicate or automated bot voting, protect public safety, and secure our services.
• Communicating with You. We use your personal information to provide customer support, answer inquiries, and notify contest winners.
• Legal Reasons. We use your personal information to comply with applicable law, respond to valid legal process, enforce our terms, and comply with sweepstakes disclosure regulations.

HOW WE DISCLOSE PERSONAL INFORMATION

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy. Such circumstances may include:

• With Shopify, vendors and other third parties who perform services on our behalf (e.g. IT management, payment processing, cloud hosting, email delivery, fulfillment and shipping).
• With business and marketing partners to provide marketing services and advertise to you in accordance with their privacy notices.
• Sweepstakes & Contest Winner Announcements: As required or permitted by sweepstakes regulations, we may publish or disclose limited winner details (such as first name, last initial, general city/state, or verified Chess.com handle) to verify the fairness of prize drawings, or provide a winner list upon valid request.
• When you direct, request us or otherwise consent to our disclosure of certain information to third parties.
• In connection with a business transaction such as a merger or bankruptcy, or to comply with applicable legal obligations.

PROMOTIONS & THIRD-PARTY DISCLAIMER

Community design voting polls, giveaways, and chess tournaments hosted on Control The Center are sponsored solely by Control The Center. All sweepstakes and skill contests are "No Purchase Necessary." Promotions are in no way sponsored, endorsed, administered by, or associated with Chess.com.

RELATIONSHIP WITH SHOPIFY

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve the Services for you. Information you submit to the Services will be transmitted to and shared with Shopify as well as third parties that may be located in countries other than where you reside. To learn more about how Shopify uses your personal information and any rights you may have, you can visit the Shopify Consumer Privacy Policy (https://www.shopify.com/legal/privacy/app-users) and Shopify Privacy Portal (https://privacy.shopify.com/en).

THIRD PARTY WEBSITES AND LINKS

The Services may provide links to websites or online platforms operated by third parties (such as Chess.com). If you follow links to sites not affiliated or controlled by us, you should review their privacy and security policies. We are not responsible for the privacy or security practices of third-party platforms.

CHILDREN'S DATA

The Services are not directed to children, and we do not knowingly collect personal information from individuals under the age of majority in their jurisdiction. If you believe a child has provided us with personal information, please contact us to request deletion.

SECURITY AND RETENTION OF YOUR INFORMATION

We maintain technical and organizational safeguards to protect your personal information against unauthorized access, loss, or disclosure. We retain your personal information only as long as necessary to fulfill the purposes outlined in this policy, maintain records of contest entries, fulfill orders, and comply with legal requirements.

YOUR RIGHTS AND CHOICES

Depending on where you live, you may have rights under applicable privacy laws (such as CCPA/CPRA or GDPR), including:
• Right to Access / Know what personal data we hold about you.
• Right to Delete your personal information.
• Right to Correct inaccurate data.
• Right to Portability of your data.
• Right to Opt out of targeted advertising or promotional emails. You can unsubscribe at any time using the link in our emails.

You may exercise any of these rights by contacting us using the contact details provided below.

CONTACT

Should you have any questions about our privacy practices, contest rules, or this Privacy Policy, or if you would like to exercise any of your rights, please contact us:

Control The Center
Phone: +1 330-281-3634
Email: traviscarney@gmail.com
Address: 2671 Graham Rd, Stow OH 44224, United States